A Facebook page is free, easy, and genuinely good at some things. It is also invisible on Google, unofficial to commercial buyers, and owned by someone else. Here is the honest comparison, including the case where Facebook-only actually works.
Be fair to Facebook first. It is free. Posting job photos takes seconds from the truck. Your followers see your work regularly, which keeps referrals warm. Community groups send real leads. And the recommendations feature carries genuine weight with neighbors. For a brand-new business with zero budget, a well-run Facebook page beats a bad website.
There is a sealcoating company near us in Delaware with close to 300 five-star Google reviews, built over ten years, and for all that time no website. The reputation is extraordinary. And still: search their trade plus the town and lead-generation sites outrank them for their own customers. Meanwhile a competitor with a template website and a fraction of the reviews shows up first. Neither situation is right. Reviews plus a real site is the combination that wins, because the site gives Google something to rank and the reviews give customers a reason to call.
Facebook-only stops making sense the day any of these becomes true: you want commercial or HOA work, you are booked from referrals but want to raise prices, competitors with worse work outrank you, or you catch yourself typing your own business name into Google and not liking what comes up. A Websage single-page site costs $990 and takes about a week. It gives everything you post on Facebook a permanent home that Google can rank. Details are on our Website in a Week page, and if reviews are your gap, start with the Review Engine.
No, they do different jobs. Facebook keeps your existing audience warm. The website catches strangers searching on Google and gives commercial buyers something official. Keep posting to Facebook and let the site republish your best work.
Because referrals Google you before calling. Roughly half of referred customers check you online first, and right now they find directories and competitors instead of you. A site catches the referrals you already earned.
A focused single-page site from Websage costs $990, or managed plans start at $99 a month plus setup. Full pricing is public on our web design page.
Usually yes, and it is the best source. Your real jobs convert better than any stock photo, and you have already done the photography.
Tell us your trade and what you have today. You get a quote within 24 hours, and a working preview within 72 hours of a deposit.